Residential

The End of Traditional Real Estate Marketing: Sacramento Broker Explains the Shift

Sacramento real estate leader Johnny Jennings says the traditional ‘three P’s’ approach to selling homes, ‘put a sign in the yard, put it on...

How Digital Twins Are Changing Pre-Construction Real Estate Marketing

The real estate industry has long faced a core challenge: enabling buyers to visualize properties that have not yet been built. While traditional marketing...

The Decline of DIY Tech Infrastructure in Commercial Real Estate Leasing

The expectations of commercial real estate tenants have fundamentally shifted over the past five years, with sophisticated digital infrastructure becoming a key differentiator for...

Over Reliance on Tech Puts Short Term Rental Success at Risk

Katie Cline, host of hospitality podcast Suite Success, argues that over-automation is creating a dangerous disconnect between hosts and guests in the short-term rental...

Mid-Sized Real Estate Operators Bring Institutional Expertise to Specialty Markets

A new breed of mid-sized real estate operators is emerging, combining institutional-grade expertise with the agility to pursue opportunities across specialty housing sectors, according...

Streamlining Real Estate Investment Through Pre-Qualified Networks

The traditional real estate transaction process has remained largely unchanged for decades, but technology-driven platforms are beginning to change how properties change hands. One...

Maine Brokerage Blends Small-Town Presence with Cutting-Edge AI Innovation

While many independent brokerages struggle to compete in an increasingly digital real estate landscape, one Maine firm has found success by combining traditional community...

From Listing-Focused to Client-Centric: How Brown Harris Stevens’ New Executive Director is Updating Agent Strategy

The real estate industry is experiencing a significant shift in how agents approach client relationships, moving away from transactional interactions toward deeper, consultative partnerships....